In-Depth

Here's why so many logos have "hidden" meaning

June 18, 2020

Have you noticed how much occultism in logos happens?

It's not by accident. And it's not nefarious either. Logos that include familiar elements are designed to "feel familiar" — it's that simple! Often, to spur a reaction from another person, you'll want to use things they are familiar with. This was the baseline for occult symbol choice, and not done by some evil person.

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